ABOUT CLAIRE ROBINSON – FREELANCE MARKETING CONSULTANT

I’m Claire Robinson, a highly experienced marketing professional with over 20 years’ experience helping businesses plan smarter, communicate more effectively, and drive measurable results.

I created CLR Marketing to provide flexible, senior-level marketing support to businesses that need expertise without the overhead of a full-time hire. Whether you’re looking for strategic direction, extra capacity, or help bringing structure to your marketing, I work as an extension of your team to deliver practical, results-focused support.

My approach to marketing

Marketing should be clear, structured, and aligned to your business goals – not reactive or disconnected.

I take a strategic, data-led approach to everything I do, combining insight, creativity, and commercial understanding to ensure your marketing is not only well executed, but effective.

That means:

  • Understanding your audience and what drives them
  • Understanding your business goals and how marketing can help you achieve them
  • Using data to guide decisions and measure success
  • Creating clear, consistent messaging
  • Ensuring activity is aligned across channels
  • Focusing on outcomes, not just output

My marketing experience

With a broad background across digital marketing, content, CRM, analytics, and campaign delivery, I bring a well-rounded skill set that allows me to support businesses at both a strategic and tactical level.

I’ve worked across a range of industries and business sizes, giving me the ability to quickly understand your challenges and identify where marketing can have the greatest impact.

My experience includes:

  • Digital marketing strategy and campaign planning
  • Persona development and customer insight
  • Data analysis, reporting, and performance optimisation
  • Content creation and copywriting
  • CRM and email marketing
  • Account management and client servicing

Why did I start CLR Marketing?

I’ve seen first-hand how many businesses struggle with marketing – not because they lack ideas, but because they lack time, structure, or the right level of expertise.

CLR Marketing was created to bridge that gap.

I wanted to offer businesses access to experienced, strategic marketing support in a way that is flexible, practical, and focused on real results – without the need to hire in-house or manage multiple freelancers.

Some of the companies and brands I have worked with include:

Why clients work with me

I work collaboratively and flexibly, adapting to the way your business operates.

Whether you need:

  • Ongoing marketing support
  • A one-off project
  • Strategic input and planning
  • Additional capacity during busy periods

I integrate seamlessly into your team, providing reliable, professional support you can trust.

Let’s work together

I don’t just deliver marketing – I help you build a more effective, scalable approach to it.

My goal is to give you clarity, confidence, and momentum in your marketing, so you can focus on growing your business.

If you’re looking for experienced, strategic marketing support that is flexible, reliable, and focused on results, I’d love to hear from you.

Speak to me